About BMW of El Paso

El Paso’s Home of the Ultimate Driving Machine.

BMW of El Paso is proud to be family owned and operated. Under current leadership of Group 1 Automotive, BMW of El Paso has a single vision: to introduce some the most technologically advanced and sophisticated vehicles in the world to the good people of El Paso, Las Cruces and the surrounding areas.

Not only will you experience the power and performance of a BMW; come and see why others are excited about their Ultimate Service Experience. Find out the reason why BMW of El Paso outsells all the other luxury brands in El Paso and the market by such a large margin. Don’t just think about it come live it!

At the foundation, or should we say chassis, of BMW of El Paso is a desire to bring drivers in the greater El Paso area an assortment of new and used cars capable of transforming everyday commutes into something a little more extraordinary. This is why we sell only new BMW models such as the X1, X3, 328i and 535i, and mint-condition pre-owned BMW and used cars.

But, that simply wasn’t enough. So, in addition to our new and used car inventories renowned across Las Cruces, NM, Horizon City and Fort Bliss, we decided to add a BMW service center commanded by a team of experts hand-picked for their knowledge, passion and promise to treat every car as if it was their own…. And because we know there are still people set on doing it themselves: we added a genuine BMW parts shop.

We Serve Areas of Cuidad Juarez, MX, Juarez, MX, and Las Cruces, NM

While we’re located in El Paso, we also serve drivers from nearby locales: Las Cruces, NM, Socorro, Ascension, MX, Fort Bliss, Anthony, Canutillo, Carlsbad, NM, Fort Hancock, Horizon, and further out. No matter where you are, getting to our dealership is easy and our team will be standing by to greet you when you arrive. Located at 6318 Montana Ave., BMW of El Paso has the ultimate BMW experience waiting for you. Have questions about our inventory or services? Contact us online or give us a call directly at 915-778-9381 today!